In one of the most talked-about moments in hip hop culture this month, India Love hosts a high-energy $100,000 cash giveaway in collaboration with The Marathon Clothing. Set inside a warehouse packed with stacks of real cash, the video captures every raw, unscripted second—from technical mishaps to the emotional live reaction of the surprise winner, a Massachusetts resident who only entered once.
As the tension builds, India and her team mix through hundreds of raffle entries, praying over the outcome and hyping up the energy on Instagram Live. After the dramatic name draw, chaos turns to celebration as the team connects with the stunned winner in real-time, setting off a chain of reactions filled with gratitude, disbelief, and pure joy. This is more than just a promo—it’s a moment that cements the power of community, hip hop culture, and authentic digital engagement.
Plus, word is out: another $100K giveaway is already in motion. Marathon Clothing isn’t just selling shirts—they’re changing lives. Stay tapped in to the movement.
